Resort Residence @ Palm Island Golf Resort, Huizhou, PRC

The design concept for this hotel interior has also used the adaptive design approach of the “Hip Retreat” Style derived by the company. “Hip Retreat” is a re-interpretation of the “Resort Style” combined with the contemporary “Hip Style”. It also recaptures the spatial sprit of tropical resort so as to function as a “Branding” to create a modern Asian lifestyle experience.

Since the “Hip” style begins in Europe and “Resorts” are from South East Asia, we now re-introduce “Hip-Resort” into Modern China. The end users will not need to go to Europe or South East Asia to enjoy the experience of these 2 lifestyles combined. It also imposes a natural and ecological environment with carefully designed landscaping. This is to create a relaxing environment as a holiday resort for city getaways.

From the developer’s point of view, this approach of “Hip Retreat” is a winning formula in today’s competitve property market. In order to increase the volume of sales, the approach of selling requires a lot of marketing, packaging and branding. “Hip Retreat” is therefore using an architectural language to create a unique spatial experience to attract both buyers and investors.

All 50 guest suites in this hotel development in a 5-year pre-payment plan were sold out in one week. Obviously, the impact of “Hip-retreat” is very significant and has become a model within the industry. It is a win-win situation where the designer and property developer have a significat financial gain, and end users benefit a better quality of life.